So Where Are My Website Leads?
So you hired the latest and greatest website SEO guru company to wave their magic wand over your website. They seemed legit, first among equals that have been assailing you nearly every day creating fear, uncertainty and doubt (FUD) The anxiety they bring happens to correspond with a measurable drop in leads and or sales. …
OTT ADs Finally Paying Off!
On the one hand, it’s good in that it cuts out the middleman, and allows brands to jump the line Over-The-Top (OTT) and market directly to their target. Getting to the target prospects more directly is almost always a good thing for marketers and the brands they are managing. This change has been a tough one …